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Heartland 1201


Purple Demi


Add 2nd pair for $48.00 Maximize Your Savings

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Brands and frame selection may vary by location.


Front side measurements 16.0mm 50.0mm 34.9mm
Measurements are typically printed as three numbers inside your frame. Frame measurements may be different depending on the options selected.
Side view measurements 140.0mm

If you already have glasses that fit well, find those frame measurements to use as a guide. We recommend looking for new glasses within:

  • 1-3mm of your current Lens Width
  • 1-2mm of the Bridge Width
  • 4-6mm of the Temple Length
Sizing Guide



As essential as your favorite shade of lipstick, these frames by Heartland will be a pair you won't want to leave home without. Chicly casual, their oval cat-eye shape is modestly candid, with slender plastic frames that are perfect for the everyday.

Your choice between a neutral brown/beige or a spicy purple lets you go au natural or girl-next-door gorgeous. Pair with your favorite jeans and a tee.

  • Oval cat-eye shape is modestly feminine
  • Slender plastic frames are chicly modern
  • Available in brown/ beige or a purple demi shade